Lobby Makeovers: A Cutting-Edge Marketing Tool

This seminar was presented on September 12, 2007. For your convenience, we have made it available as a series of videos you can view on the web. The links to each section appear below.

Think about how much energy you put into marketing--into finding the people who need what you provide and demonstrating that your product or service is the right choice.

Now think about what happens when people step into your lobby. Are you using this space to clearly communicate what you are about and how you are different? Or is you lobby indistinguishable from the office next door or more importantly, from your competitor's lobby?

John Roberson, president of Advent, presented a seminar on the art of branded environments. You'll see before and after examples of this discipline in action, and you'll learn the best practices for transforming your space.

Advent is a pioneer in this emerging field, helping more than 50 middle-Tennessee organizations transform their facilities into marketing and selling tools.

This seminar was presented in partnership with:

Links to video segments from the seminar:

1. Introduction (4:08)
   
2. Branding (8:29)
   
3. Experiential Marketing (7:35)
   
4. Advent's Involvement (10:09)
   
5. Case Studies (8:40)
   
6. Tools You Can Use (7:26)
   
7. Tactics (4:47)
   

If you have any questions or comments please call us at 615.742.3355, or email us at info@adventresults.com, or use the form below.